Profiting from Instagram Influencers

In an era of declining ROI from traditional advertising budgets, marketers face mounting pressure to invest in social media marketing campaigns. Increasingly, companies are sponsoring so-called “influencers” on Instagram to gain access to their hundreds of thousands of followers and promote brand awareness. But are these investments paying off? Who are the winners and losers? How can you profit from marketing on Instagram while avoiding getting ripped off?  We’ll provide the answers.

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