Harnessing the Wisdom of Crowds
As explained in previous issues of Trends, the collective wisdom of thousands of amateurs is often better than that of
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Consumer Tactics
Retail Packaging Strives to Serve Many Masters
Product proliferation, intense cost pressures, and bulging landfills — these are just a few of the challenges facing product package
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Americans Deal with Loneliness
In a country of 300 million people, many are still intensely lonely. We’ll brief you on the implications and opportunities
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The New Science of Marketing Ethnography
Product designers, ad agencies, and marketing executives are aggressively turning to anthropology, a previously untapped field of science, for insights
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A New Tech Boom Gathers Steam
Some analysts are already starting to talk about a new “tech bubble” in Silicon Valley. What is actually happening is
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Understanding the Slide in Economic and Personal Freedom
Over the past five years, just as we’ve seen a resurgence in the price of oil, we’ve seen the weakening
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Inflation Is Still Not the Problem
Beginning in May, rumors of an inflation surge began spooking the markets. But, does this reaction make any sense? Are
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