Business Strategy Is Being Transformed for the Digital Revolution

As Fred Rogers and Richard Lalich explained in Ride the Wave, the Installation Phase of the Digital Techno-Economic Revolution advanced in spite of institutions optimized for the Mass Production paradigm. However, the full benefits of the Deployment Phase will only be realized once crucial institutions are transformed to support the Digital Paradigm. One of the most important and underappreciated of these institutions is business strategy. What is the nature of the required transformation? What are the implications? What will it mean for your career, business, and life? We’ll explain.

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