Blogs Become Mainstream

While newspapers and movies disappear, the blog has emerged from obscurity almost overnight. The blog is proving to be both a threat and an opportunity for businesses large and small. We’ll discuss how and why this medium is quickly becoming an indispensable part of our lives, and how you can make the most of it.

Consider this statistic: The term “Web log” was coined in December 1997. Today, some 35 million people read blogs. In other words, eight people have begun reading blogs, on average, every minute of.....